BY JOAN WANJIKU,NAIROBI,30TH AUG 2018-LG Electronics products display is set to go a notch higher after the company launched its first B2B showroom worth Ksh 20 million .The centre unveiled on Thursday will display the vast array of LG’s B2B products and solutions.
The new center is expected to offer business owners, integrators, and contractors a chance to engage and learn about how LG’s leading line of commercial solutions can contribute to an increased bottom line.
The centre that is also targeted at government and business partners, will be sectioned according to LG’s business units and include all the latest products available in the country.
The B2B showroom design further sets the scene for customers to enjoy an interactive hands-on experience as well as get an in-depth review of the capabilities that LG products and services hold.
Janghoon Chung, LG’s Managing Director for East and Central Africa said: “As a leading technology company, we are committed to giving innovative products and solutions to key customers and partners. The launch of this B2B showroom allows us to not only build and further our relationships with our customers and partners.”
In the local market as well as on the global platform , industries are constantly exploring effective and innovative solutions to communicate with their customers and increase retail sales, in a constrained environment.